A Friendly Note
Given the confidential nature of my work within a highly-regulated industry, I’m unable to share some specific project details on a public platform. However, I’d be happy to provide more context and discuss my experience in greater detail during a conversation or interview.
Thank you
Case Studies
A more detailed and in-depth case study
Reimagining Optional Life Pre-enrollment at Manulife
Led the design process from early-stage discovery to define a North Star, identify key opportunities, and develop impactful solutions that met member needs, successfully delivering two MVPs to market.
Responsibilities: Reseach • Recommendations • Concepts • Content • UI
ManullifeMOVE App Wellness Feature PoC
Mitigated risk in a predetermined solution by conducting discovery research, leading to a strategic pivot and a new feature set I designed, resulting in one of the most successful PoC launches in our Asia segment.
Responsibilities: Research • Recommendations • Concept • Content • UI
TELUS Health Service Integration for Mobile App
Discovered how best to inform members about new mental health services, what language to use to increase member understanding, and designed transition screens that utilized a long transition time from the Manulife mobile app to the TELUS web experience.
Responsibilities: Research • Content • UI
Emerging Tech Health Feature Discovery
Led discovery research to uncover key customer values, refined the value proposition and use cases, and identified essential considerations for the successful launch of a new health feature on our mobile app.
Responsibilities: Research • Recommendations
‘Trusted Feeds’ AI Content Fact Checking Feature PoC
Designed and tested a multi-modal proof of concept using a large language model (LLM) with retrieval-augmented generation (RAG) to address misinformation on social media. I prototyped the solution in Figma and v0, tested the model in a Google Colab notebook, and followed up with iterations based on user feedback.
Responsibilities: Concept • AI Model Testing • Research • Content • UI